Send it Safely
Red Frogs NZ
‘Send It Safely’ turns festival posters into undercover safety messages, hiding tips in plain sight. In partnership with Red Frogs, we launched a nationwide OOH campaign where set times double as check-ins and headliners remind you to hydrate, pace it, and watch out for your mates. From first-festie jitters to knowing when to call it a night, safety is part of the line-up.
